Green Thursday: DWT launches new 'green' online shop sale
On Thursday 23rd November, Dorset Wildlife Trust (DWT) is launching its first ever 24-hour flash sale in its online shop, branding it ‘Green Thursday’, as an alternative to Black Friday.
100% of the profits made from DWT’s online shop sales go back into conservation work in Dorset, so customers can enjoy discounts on selected products online safe in the knowledge that their purchases are helping to care for Dorset’s wildlife and wild spaces.
DWT is Dorset’s biggest conservation charity, managing 44 nature reserves in Dorset with the support of 27,000 members. The DWT annual Christmas catalogue was first created in 2014 and the online shop has gone from strength to strength each year to include a wide range of locally made and sustainably made products for customers to enjoy, learn from and enable them to look after wildlife in their own patch.
Products include gifts ideal for Christmas with books, children’s toys and games, bird food and animal care products, art and craft sets and jewellery.
DWT’s retail manager, Fiona Sansom said, “There’s such a commercial stir around Black Friday and Cyber Monday, and we feel our version, Green Thursday, provides a great alternative for those who want to help wildlife. Limitations with funding sources means that charity fundraising is becoming harder, so our customers are really making a difference with their purchases, and receiving some great products in return for helping us continue our conservation work in Dorset. We know that a lot of people are shopping online at this time of year, so we wanted to give wildlife supporters a ‘greener’ alternative.”
DWT carries out conservation work all year round, managing and creating habitat to support threatened wildlife, for the native red squirrel on Brownsea Island, water voles in our rivers and much-loved dormice living in our hedgerows, to name just a few.
When and where?
Green Thursday will start at 9am on Thursday 23rd November and run until 9am on Friday 24th November. Visit the Dorset Wildlife Trust online shop.
Notes to Editor
For more information please contact Sally Welbourn at Dorset Wildlife Trust on 01305 264620.
Working for a secure future for Dorset’s wildlife enriching the quality of life
Dorset Wildlife Trust works to champion wildlife and natural places, to engage and inspire people and to promote sustainable living. Founded in 1961, DWT is now the largest voluntary nature conservation organisation in Dorset, with over 27,000 members and 44 nature reserves. Most are open daily and there are visitor centres providing a wealth of wildlife information at Brooklands Farm, The Fine Foundation Chesil Beach Centre, Lorton Meadows, Kingcombe Meadows nature reserve and the Kingcombe Centre, Brownsea Island Nature Reserve, The Fine Foundation Marine Centre and the Urban Wildlife Centre at Upton Heath Nature Reserve. DWT plays a key role in dealing with local environmental issues and leads the way in establishing the practices of sustainable development and engaging new audiences in conservation, particularly in the urban areas.